Many online business owners launch websites with the “build it and they will come” mentality. Building a great looking website is not enough to generate targeted traffic to your website. You have to use SEO, or Search Engine Optimization to generate this targeted website traffic.
SEO, or Search Engine Optimization, is an art of choosing the right keywords in order to be ranked high in search engines and to generate targeted traffic to your website.
Most people don’t go past the second page when they are searching for something on the web. So, your goal is to design your SEO campaign in such a way that your website comes up high in the search results. To achieve this, you have to use a combination of relevant keywords. Google and other search engines look for these keywords, and when they see them on your website, they help your site achieve the main goal- high search engine ranking optimization and increase targeted website traffic.
How does it work?
SEO takes a lot of time and patience to master. You could probably even do it yourself. However, you could also do a lot of other things yourself, such as, for example, repair your broken down car, right? You can probably learn how to repair it, but why bother doing that when there are highly skilled people who specialize in this area?
This is where we come in. Our team of highly skilled specialists will do the work for you. Our Search Engine Optimization services include, but are not limited to:
- Consultation and Website Analysis - We will meet or chat on the phone with you to get a complete understanding of your business, your products and services, and your target market. We will then evaluate your website’s structure and content, as well as other factors critical to SEO success.
- Competitive Analysis - To compete, we have to know who your competitors are, what they are doing on the web, and do it better! At iWebClick, we will analyze your online competition and help you blow them out of the water.
- Keyword/Key phrase Research and Analysis - Our team will analyze keywords and key phrases that are related to your business and strategize on how to bring you quality traffic through them.
- Link Building - Search Engines like Google, Yahoo and Bing rank sites using complex algorithms by analyzing a number of determining variables, when evaluating which sites/results will show up on top of the search engine results page (SERPs). These variables range from Life of Domain, Meta Title and Description, relevance and freshness of Content on the page. However, one of the most determining factors are External Links which point to your site.
Benefits of SEO
- Higher Sales - The more traffic you generate, the more sales you will have. The math here is simple.
- Dissolve Competition - Optimized websites are the fastest and easiest way to beat your competition because the average buyer doesn’t go through several pages of search engine listings. It’s a race to the top, and iWebclick will help you win it!
- Long Term Standing - As soon as the right marketing strategy is implemented, your search engine results will last for a long time. You will have the peace of mind that once you’re up in the top rankings, your website will be delivering customers every day without having to continue spending advertising dollars.
- Increase Visibility - With SEO, you not only can dominate the local market, but you can also reach customers nationwide.
- Cost Effectiveness - SEO is one of the most affordable and effective marketing strategies if you are working with the true professionals. At iWebclick, we design a custom package that fits your budget and needs, so you don’t end up wasting money on services that you.
